Humanscale - Cart Abandonment Campaign
Humanscale is the go-to brand for sleek, ergonomic office gear that makes sitting (or standing) all day a little better, from self-adjusting chairs to monitor arms that move like magic.
To help turn almost-buyers into actual customers, I created a personalized cart abandonment campaign that did more than just whisper, “Hey, you forgot something.” I paired smart design with Humanscale’s product storytelling, blending eco-conscious visuals, strong social proof, and just the right nudge to bring shoppers back—and convert.
Services:
Strategy, Copywriting, and Graphic Design
Assets:
Responsive HTML Emails
Credits:
Photography: Humanscale
Award:
Web Excellence | Email Marketing







